KACHARAGADLA

  It may be a bit of a generalization, but I don’t think that I’m out of line when I say that entrepreneurs, on balance, are an impatient bunch. In order to build a successful business, you have to hustle and be somewhat of a hard-charger. Impatience, unsurprisingly, is a common byproduct of the entrepreneurial mindset. I know that I certainly used to fall into this category. It was only after several years of running  BodeTree  that I came to realize that in business, patience truly is a virtue. Avoid “ready, fire, aim” syndrome I have a tendency to rapidly evaluate situations as I encounter them, which is both a blessing and a curse. In the best cases, this rapid assessment enables me to quickly grasp a situation and plot a path forward. In the worst cases, however, this rapid-fire though process creates a chasm between me and the people I’m working with. When this happens, I find myself jumping forward to a conclusion while others are still processing the informa

Social media is playing an increasing role in the way companies run their business, including how they hire. According to CareerBuilder,  60% of hiring managers  check out applicants’ social media presence as part of their screening process and over 25% of employers report terminating or reprimanding an employee due to social media faux pas. You can argue about whether it’s right or fair for hiring managers to snoop around on your social media accounts. Clearly, they are doing it anyway. This means that you have to be vigilant. I  asked my readers over at Twitter  what career killing mistakes applicants and employees should avoid on social media and got dozens of replies. Here are the best responses. 1. Being dramatic, combative or insulting “We all have those moments. You post something and some rude person tries to call you out, or you see a post denigrating a friend. In those moments, you might want to give somebody a very public piece of your mind. Resist the urge. Li

Social media is in virtually everyone's hands at this point. And that pun was intended. Social media is in virtually everyone's hands at this point: With a phone or tablet, you're connected. In fact,   there are 2.3 billion active users   on social media presently and those numbers are on the rise. This is great news for any business owner who is social media savvy. It means that as the number of people logging into social media increases, so does your potential client base. But, there's a problem: How can you convert these social media users to become your clients? The answer is simple: With an effective social media marketing strategy, you can increase your conversions and boost your sales or signups. But, first you must acquaint yourself with the tips, tricks and tactics to make high conversion rates a reality. Here's how you can get started. Boost engagement. It's called "social media": You're expected to   socialize . Tha

- The brand will be auctioning OPPO F3 Black BCCI Edition   -  A new TVC celebrating OPPO’s collaboration with cricket and Team India The camera phone brand OPPO, today launched a new version of the OPPO F3 - a new Black look priced at Rs 19,990 for the mid-range market. The recently launched OPPO F3 is the second in line dual front camera Selfie Expert after the F3 Plus. The F3 features a dual front camera - a 16-megapixel Selfie camera for individual selfies and a wide-angle lens for the group selfie.  To cheer for upcoming Champions Trophy, the brand has also offered the black version which comes with a BCCI Logo, highlighting the OPPO and BCCI partnership. OPPO is the official sponsor of Team India, and by this association with BCCI the brand is looking forward to strengthening its relationship with the audiences especially the youth. The OPPO F3 BCCI Limited Edition will be auctioned one day before the India vs. Pakistan match, as a sign of its commitment to support Cr

Grow your business with these simple tips. Do you have a favorite lunch spot? Maybe a cafe that once made a great impression on you? If so, that's the power of branding at work. Your brand image is often the difference between having a lifelong relationship with loyal customers and never being discovered at all. But, building an amazing brand doesn’t happen overnight. It takes time to figure out how to reach your audience in the most effective way possible. By following these simple (but often ignored) steps, you’ll develop a better understanding of what your customers want and how to exceed their expectations. 1. Focus on storytelling, not product features Without a good brand story, your product holds no inherent or emotional value for your customers. As author and story coach  Lisa Cron  tells us, humans are hardwired to respond to stories. When a brand makes a deep impression on us, it impacts our buying behaviour. A  2013  Psychology Today  piece  showed that, w

Appreciating what we have and building on it is work. Feeling sorry for ourselves and staying stuck is no effort at all. We are all constantly in pursuit of  happiness . Every day we make choices in life that affect how we feel and think about ourselves. We usually believe we are making good decisions that will bring us closer to a state of well-being. We naturally seek to avoid fear and create a comfortable life. The only problem is that sometimes the choices we make actually increase our anxiety and despair. We fall into bad habits that hurt us and destroy our chances of finding lasting contentment. You can stop the negative cycle and begin taking back your happiness by quashing these 10  horrible habits . 1. Constantly comparing yourself with others. The temptation to compare ourselves to others is almost overwhelming. However, constantly comparing ourselves to others will result in dissatisfaction with our own lives. It’s easy to look at someone else and think tha