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10 Things You Must Do Before Quitting Your Job to Start Your Company

You have a dream but you need a checklist to achieve it. So you've decided you're ready to take the plunge, quit your job, and get your own company up and running. You have an amazing  ">businessidea  you are ready to launch. You're probably excited and nervous at the same time, which is perfectly understandable. If this is the case, you need to take a step back and remember that you simply can't walk into work tomorrow with your resignation letter. Being impulsive could be a huge mistake so you need to create a list of the advantages and disadvantages you will face when quitting your job. If you decide it's still what you want to do, there are a few things you must put in place before you quit.  To help you get ready before your big day of freedom, I've highlighted 10 things you should do before quitting your job and starting your own company. 1. Do research. Quitting your current job before getting your company off the ground may se

4 Lessons Learned in Getting Bank Financing

Lending isn’t quite as tight as it was after the recent economic downturn, but it’s still a delicate process. Many small- and medium-sized businesses find it difficult to obtain bank financing because they don't know how to navigate the process. But, if you’re persistent enough, however, raising the necessary capital is still possible. At Blank Label, we were offered over $500,000 in debt financing. To help you secure the financing you need, we’re going to share the four important lessons we learned about getting bank financing. 1. You might not need financing. The most important step in the process is figuring out if you even need financing. Moreover, make sure debt financing is right for you. If you don't have the cash-flow to support interest payments, but anticipate high future growth, equity financing might make more sense for you. At Blank Label, before we raised our debt, we first   raised a $1 million equity   round. Some reasonable things to take out a bank

Beyond Brand Building: When You Are Your Brand

These four companies manifest their brands in a way that is indistinguishable from their products or business activities. We are seeing a shift in what it means to be a brand and how to build your brand. From about 2007 or 2008 -- alongside the rise of social media as a mainstream technology -- we cultivated a mindset around building our  personal brands  (where the winners were the ones shouting the loudest). This in turn led us to reimagine business brands where the focus was on humanizing those brands. Brands evolved beyond the words and visuals to describe them and manifested more as “what we do, is our brand.” In recent times, this evolution has continued as brand building has focused on greater authenticity, transparency and empathy. This evolution has been  inspired   by consumers who have become more demanding of the businesses that supply them of products and services. Gone are the days where branding was considered a marketing activity purely for the benefit of th

11 Free Marketing Tools Every Entrepreneur Can Use

Reach your audience effectively without compromising quality. If you're an entrepreneur just getting started, you know the meaning of a budget. You also probably know that in order to get your business idea off the ground, you have to reach your chosen audience at the right time. To help you do this cheaply, without compromising the quality of your marketing efforts, I've put together a list of the top 10 free marketing tools every entrepreneur should know. 1. Chattypeople Chatbots  have made their mark in the marketing world this year. Despite many still believing that the chatbot is just a customer care tool, others are seeing it as a must-have in their marketing strategies. Chatbot technology has improved significantly in the past decade, allowing marketers to create bots without any coding knowledge.  Chattypeople  is the perfect tool for those wanting to quickly create a Messenger chatbot. The platform allows entrepreneurs to create a bot that not only works s

Three Reasons Why You Should Be Patient In Business

  It may be a bit of a generalization, but I don’t think that I’m out of line when I say that entrepreneurs, on balance, are an impatient bunch. In order to build a successful business, you have to hustle and be somewhat of a hard-charger. Impatience, unsurprisingly, is a common byproduct of the entrepreneurial mindset. I know that I certainly used to fall into this category. It was only after several years of running  BodeTree  that I came to realize that in business, patience truly is a virtue. Avoid “ready, fire, aim” syndrome I have a tendency to rapidly evaluate situations as I encounter them, which is both a blessing and a curse. In the best cases, this rapid assessment enables me to quickly grasp a situation and plot a path forward. In the worst cases, however, this rapid-fire though process creates a chasm between me and the people I’m working with. When this happens, I find myself jumping forward to a conclusion while others are still processing the informa