Princeton University lecturers John Danner and Chris Kuenne explain what it takes to be an entrepreneur. Every wonder if there was one type of entrepreneur who is the most successful? I have. So when two Princeton University lecturers came to the Greatness Studio to talk about their new book (about personality types of entrepreneurs), I had to ask. And they told me no, there’s not one. In fact, they’ve identified four successful entrepreneur types, and according to their research, each is equally effective -- but for different reasons. Of course I had to know more, and both John Danner and Chris Kuenne fascinated me with their explanations of these personality types. They identified which one I am right away and gave me great coaching on how I can improve my business strategy. They pointed out that it’s not enough to know your strengths in business -- you need to act on that knowledge, hire people who compliment you in those areas and build your team wisely. We talked
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