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5 Ways to Validate a Business Idea, Right Now

Don't let your day job or lack of capital stop you from finding and testing a business idea. Here's how.
Last year, I embarked upon a personal challenge to validate a business idea in 30 days. To make it even more difficult, it was a random idea chosen by my readers. They asked me to do it without using my existing website, traffic and business connections and without spending more than 20 hours per week on the project. On top of that, I limited myself to spending no more than $500 validating this idea. The experiment was a success.In just two weeks, I built an email list of 565 subscribers without having an actual website. Then, I reached out to a handful of those subscribers and pre-sold 12 copies of a book that didn't even exist yet, all in less than 30 days. I wrote about the experiment in real-time with in-depth weekly updates, successes, failures and lessons learned along the way, right here in my validation challenge. Today, I want to share with you the five most effect…

Hyderabad’s Creative Print & Pack installs Heidelberg Speedmaster CD 102 six-color with coating unit

In line with its growth strategy, Hyderabad-based Creative Print & Pack recently invested in a remarketed Heidelberg Speedmaster CD 102 six-color press with coating unit.  “Heidelberg is a trusted brand and the CD 102 is a synergistic fit into our business objectives,” states Kondaiah Chowdary, the man who runs the show at Creative Print & Pack - which specializes in design, commercial printing, packaging, paper carry bag manufacturing and, innovative and specialty packaging.

From a modest startup that once outsourced printing jobs, Creative Print & Pack has taken giant strides forward today as an ISO 9001: 2008 certified company with a prestigious clientele that includes Van Heusen, Louis Philippe, Levi’s, & Ray Ban among other upscale brands.
A preset plus feeder supports maximum substrate flexibility, assisting the Speedmaster CD 102 in handling a wide array of substrates from 0.03 millimeter paper to 1 mm thick cardboard. The AutoPlate feature facilitates fast plate changes and shorter make-ready times, while an ‘AirTransfer System’ supports contact-free sheet travel. A high capacity inking unit ensures stable inking through the entire production run, promoting consistent and excellent print quality, even at speeds of up to 15,000 sheets per hour.

Rajendra Prasad further comments, “The special and unique UV coating unit of the Speedmaster CD 102 is fitted with a chambered blade system to meet the most exacting coating requirements and rigorous finishing standards. This makes the press a top pick among packaging printers in India. Highly energy efficient, the CD 102 slices energy consumption costs significantly and is recognized as one of the most eco-friendly presses in its class.”

“Heidelberg has sold more than 50k units of the Speedmaster CD 102 thus far. That makes the CD 102, one of the most popular machines in the 70X100 printing format. The compelling price/performance ratio is a competitive differentiator,” adds Rajendra Prasad, Marketing Manager – Heidelberg India.

Kondaiah Chowdary is a happy customer. He concludes, “Although the CD 102 installation is quite recent, we are already beginning to experience a boost in both productivity and performance. With the CD 102, we look forward to strengthening our professional offerings and expanding our client base to stay on top of the game. Heidelberg has surpassed expectations in terms of training and after-sales support. It’s a win-win situation.
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For more details, please contact:

Rajendra Prasad
Marketing Manager
E-mail: rajendra.prasad@heidelberg.com


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