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5 Ways to Validate a Business Idea, Right Now

Don't let your day job or lack of capital stop you from finding and testing a business idea. Here's how.
Last year, I embarked upon a personal challenge to validate a business idea in 30 days. To make it even more difficult, it was a random idea chosen by my readers. They asked me to do it without using my existing website, traffic and business connections and without spending more than 20 hours per week on the project. On top of that, I limited myself to spending no more than $500 validating this idea. The experiment was a success.In just two weeks, I built an email list of 565 subscribers without having an actual website. Then, I reached out to a handful of those subscribers and pre-sold 12 copies of a book that didn't even exist yet, all in less than 30 days. I wrote about the experiment in real-time with in-depth weekly updates, successes, failures and lessons learned along the way, right here in my validation challenge. Today, I want to share with you the five most effect…

Apple calls 2015 'most successful year ever' after making reported $234bn

Firm now has more money in the bank than the annual GDP of Czech Republic, Peru and New Zealand, after selling 48m iPhones in latest quarter
Apple has more than $205bn of cash in the bank, the company revealed on Tuesday as its chief executive Tim Cook said the firm had made more than $234bn in 2015, making it its “most successful year ever”.
The California company now has more money in the bank than the Czech Republic, Peru and New Zealand make in gross domestic product (GDP) a year, according to World Bank statistics. Apple’s cash balances increased by $2.8bn in the last three months alone.
Apple sold 48m iPhones worth $33.2bn in its latest quarter – an increase of 36% on the same period last year and more than the total sales achieved by both Microsoft and Facebook over the same period.
Its quarterly profit came in at $11.1bn, 31% more than in the fourth quarter of 2014. Sales were up 22% in the three months to 28 September to $51.5bn.
“Today we’re reporting a very strong finish to a record-breaking year, ” Cook said. “We are heading into the holidays with our strongest product lineup yet.”
Apple, which is already the world’s most valuable company, worth $657bn, said predicted sales would increase further to between $75.5 and $77.5bn in its current quarter as only the first weekend of new iPhone 6S sales were captured in the previous three months.
“We think we can grow iPhone (sales) during the December quarter,” chief financial officer Luca Maestri said. The average iPhone now sells for $670, an increase of $67 on the previous quarter.
Sales in China doubled compared to the same period last year, to $12.5bn, and some analysts predict that China could overtake the US to become Apple’s biggest market.
While the iPhone continues to soar, iPad sales dropped for the seventh consecutive quarter and were down 20% compared to the 2014 fourth quarter. The company did not state how many Apple Watches it has sold.
Apple’s shares, which have fallen by about 15% from a peak of $133 in July, increased by 0.6% to $114.5o in after-hours trading in New York on Tuesday.

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